BrandSpeakAsia, Inc.

Mere online presence is not enough in today’s business environment. The power of high quality and regularly updated content, easy navigation, good typography, seamless design, interesting updated media are what make people regularly visit your site. Also of importance is building awareness for your website and positioning it as an online authority in your area or industry. (read more...)

Being new in the field of Public Relations, I initially felt like a kid trying to figure out the shape sorter: how specific shapes fit in the different holes. I needed people who could be there to guide, encourage and walk with me. Being in a team requires humility, knowing that there are people in the group with different levels of experience. (read more...)

“What I tell you in the dark, speak in the daylight; what is whispered in your ear, proclaim from the roofs.” -- Matthew 10:26 Being in BrandSpeakAsia means having numerous opportunities to meet different people I would otherwise not have crossed paths with. Spending an hour with a mountain climber, a financial analyst, or a chef opens doors to explore what is in their hearts – what pushes them to succeed in the things they do. (read more...)

Different clients call for different approaches. For TNT Philippines, an express service company, to hit our monthly targets it entailed more than just overcoming the usual challenges of: 1) belonging to a narrow niche (only 3 of 9 national broadsheets have a dedicated space for Shipping) and (2) having aggressive competitors in the express service industry. Aside from crafting an exceptional and relevant Publicity Plan, BSA had to first win the client’s trust. BSA did this by showing that TNT was more than just another client to be serviced – TNT was a company with goals that BSA equally believed in. (read more...)

“A man’s heart plans his way, but the Lord directs his steps.” -- Proverbs 16:9 Three years ago, with a child under a table inside a bank in Mandaluyong; followed by meetings over a shared plate of chicken fingers and three glasses of water in a resto in Makati; a lone table at a corner in a kin’s office; and equipped only with the most valuable resources at hand – directory of media friends, strategic partners and prospective clients; diverse skills, common passion, solid friendship, trust and faith -- these constituted our humble beginnings. (read more...)